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4 reasons why patients don’t fill their prescriptions

Researchers still don't know why Americans who are prescribed a prescription drug to treat a chronic condition or disease so often fail to fill those prescriptions.

May 1, 2017

11:00 am

From the May 01, 2017 Issue of MM+M - Medical Marketing and Media

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Health musings and predictions as we close out 2021

Kim Johnson, Global CEO of Ogilvy Health, sits down with Steve Madden to share her insights on industry developments and challenges over the past year, as well as some thoughts about the unique opportunities for growth in the coming year.

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Are more vaccine options the answer for a pandemic-weary public?

For the vaccine hesitant who are still contemplating their first, second or booster doses — or are reluctant to vaccinate their children — perhaps more options would help spur them beyond their hesitations.

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Using data signals to understand patient needs

Patients' needs extend beyond their condition — there are multidimensional people behind each diagnosis searching for answers about their interests, hobbies, emotions, lifestyle choices, and more. Now, more than ever, it’s important to find ways to understand consumers as a whole. We can better reach them — and support them — when we do.

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COVID life and trust in 2022

As we approach Year 3 living with COVID-19, we are getting used to the feeling that pandemics do not die…they might just eventually fade away.

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4 reasons why patients don’t fill their prescriptions

Places to Be 2021

From Our Partners

Partner Content

Health musings and predictions as we close out 2021

Partner Content

Are more vaccine options the answer for a pandemic-weary public?

Partner Content

Using data signals to understand patient needs

Partner Content

COVID life and trust in 2022

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