Spineology has promoted company vet Matt Cronin to the post of chief commercial officer and added Jonathan Arndt as VP of marketing. Formerly SVP of sales, Cronin will now lead the company’s sales, marketing and medical education efforts. 

Arndt arrives at Spineology with 19 years of medical device experience. He previously held a range of sales and marketing roles at Stryker.

“We have a formidable team, with Jon’s expertise in building marketing organizations and strategies coupled with the extensive product and procedural knowledge of Dan McPhillips, our VP of medical education and medical affairs,” Cronin said in a statement.