Syneos Health
Independent
Address
1030 Sync St.
Morrisville, North Carolina 27560
Web Address
Year Founded
Syneos Health Communications brand: 2017
Full-time Employees
996
Number of Clients
175
Full-time Employees 2021
996
Full-time Employees 2020
938
Number of clients 2021
325
Number of clients 2020
300
Offices
North America
12
Locations
Charlotte, NC
Chicago
Columbus, OH
Dallas
Montreal
New York
Philadelphia
Raleigh, NC
San Francisco
Santa Monica, CA
Saratoga Springs, NY
Toronto
Agency 100 Book Cover
Trends and Challenges
Pricing-related issues
Shrinking pharma budgets
Pandemic-related disruptions
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Industry consolidation
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Regulatory changes
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Seizing opportunities around cannabis
Working from home
Ongoing fallout from pandemic
