Crosby
Independent
Address
705 Melvin Ave, Ste 200
Annapolis, Maryland 21401
Web Address
Year Founded
1973
North American Revenue 2022
$30,383,072
North American Revenue 2021
$29,421,739
Full-time Employees 2022
112
Full-time Employees 2021
107
Number of clients 2022
18
Number of clients 2021
17
Offices
North America
2
Locations
Annapolis, MD
Bethesda, MD
Agency 100 T-Shirt
Trends and Challenges
Diversity and inclusion
Talent acquisition/retention
Managing growth
Keeping up with pace of innovation
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Increased concern over drug pricing
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Regulatory changes
Programs that go “beyond the pill”
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
