CrowdPharm
Independent
Address
4600 Madison Ave, Suite 1500
Kansas City, Missouri 64112
Web Address
Year Founded
2017
North American Revenue 2022
$10,798,836
North American Revenue 2021
$8,051,000
Full-time Employees 2022
39
Full-time Employees 2021
38
Number of clients 2022
12
Number of clients 2021
10
Offices
North America
4
Locations
Saratoga Springs, NY
Kansas City, MO
Tucson, AZ
San Diego, CA
Agency 100 T-Shirt
Capabilities/Services Offered
Professional
Consumer
OTC
Direct Marketing
Media Planning
Med-ed
Payer
Med-Tech
Data/Analytics
Digital
Medical affairs
New Services
Launched Hot Iron Health: a strategic healthcare firm offering comprehensive strategic expertise for brand-building optimization and communication to the pharmaceutical, medical device, biotech, and animal health industries
Growth
2022 Growth from Existing Clients
80%
2022 Growth from New Clients
20%
Trends and Challenges
Getting an audience, virtually or otherwise, with HCPs
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
More digital experimentation
Seizing opportunities around cannabis
Working from home
Ongoing fallout from pandemic
Ongoing fallout from societal unrest
