StoneArch and Veran Medical Technologies
The SPiN System
Veran’s SPiN System is great diagnostic technology for pulmonologists, but veranmedical.com was convoluted and not effectively presenting the device story. After StoneArch dramatically improved the site, organic traffic increased 78.9% year over year. Specific enhancements included use of compelling photos, animated graphics, and videos to immerse visitors in the system’s capabilities. “Simple, fun, and effective,” said one judge. “A fresh take on medical imaging.”
From the October 19, 2017 Issue of MM+M - Medical Marketing and Media