Kishan Kumar brings both analytics and scientific knowledge to his role in the fight against breast cancer. With a background in pharmaceutical biotechnology, he leads HCP marketing efforts through both personal and non-personal channels across early and metastatic breast cancer.
Kumar and his team were pioneers in implementing the Next–Gen Engagement solution in oncology, an initiative that had an immediate impact on business performance. His team had several first-of-kind initiatives, one of which was booking a real life breast cancer patient alongside their practicing medical expert on Dr. Phil, an unprecedented branded initiative in pharma/oncology.
In his prior role, Kumar led all digital and consumer marketing efforts for Piqray (Alpelisib), a targeted therapy for PIK3CA mutated patients in the metastatic breast cancer setting.
