Few healthcare marketing agencies call Charleston, South Carolina, home, but The Matchstick Group has built a highly regarded digital business from that somewhat unusual base of operations. The firm saw revenue increase just less than 8% in 2023, to $4.2 million, on the back of new assignments from Sequel (for corporate work and work on the automated insulin delivery system Twiist) and Teleflex (on the company’s Arrow EZ-IO intraosseous vascular access system). They joined GE HealthCare and Helius Medical Technologies on the agency’s roster. Client additions begat staff ones, including director, project management Gloria Ariza-Greve and associate creative director Ashley Donayre.

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