Former Pfizer exec shares his secrets to successful agency/client relationships
Dean Mastrojohn is SVP integrated media at Y&R PR.
Agency
Q&A with Spectrum Science’s Justin Rubin: Fedoras, Grateful Dead and being a dreamer of dreams
Rubin on his life as a creative and how he got there.
Zeno hires Kevin Davidson to lead New York, DC health practice
Davidson is joining Zeno from Omnicom’s RXMosaic Health.
Mark Read: Integrated accounts make up third of WPP’s new-business pipeline
WPP CEO sees surge in number of clients that want to “join together” creative and media.
Finn Partners hires Diana Scott as health practice partner
She previously worked at Porter Novelli.
W2O makes another acquisition: Scientific creative firm Radius Digital Science
Radius will become part of W2O Science, the agency’s newly formalized science unit.
Klick adds executive creative directors
Michael Bonilla joined as executive creative director for Klick Health and Jon Toews as ECD for Katalyst.
Publicis Q3 revenue falls 2.7% in shock decline amid ‘painful’ conditions
“We are accepting this painful situation in the short-term, to be better prepared for the future,” says CEO and chairman Arthur Sadoun.
WPP Health staff hook up to health-tech firm to monitor for stress and anxiety
A partnership between WPP Health Practice and health-tech company BioBeats aims to recruit 100 agency staff to volunteer for a major initiative to understand and improve stress and anxiety at work.
