KHN Staff

Most recent articles by KHN Staff

For the love of healthcare and health policy

KHN Staff

February 14, 2024

10:15 am

Readers made us all swoon this season, writing poetic lines about prescription drug pricing, medical debt, primary care shortages and more.

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HCP perspectives: Access challenges in treating diabetes and obesity

Highlights of a candid discussion between specialists about the issues HCPs face in the diagnosis and treatment of diabetes and obesity.

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Prioritizing audience quality and contextual environment in POC marketing

Despite the growing popularity of POC marketing via EHR platforms, this channel remains highly fragmented. For omnichannel marketers, that fragmentation can represent challenges in finding scale, transparency, and uniformity in targeting and performance reporting.

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Want to better engage patients with complex diagnoses? Embrace digital.

Patients often struggle to find specialist care, delaying needed treatment. Digital tools can help.

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HUB services, patient engagement, and specialty pharmacy: One patient support ecosystem with three core components

The evolution of patient needs and rising consumer expectations are shaping a new era in healthcare — one that calls for a paradigm shift in the pharmaceutical industry's approach to patient support.

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KHN Staff

Most recent articles by KHN Staff

For the love of healthcare and health policy

MM+M Pinnacle Awards 2024

From Our Partners

Partner Content

HCP perspectives: Access challenges in treating diabetes and obesity

Partner Content

Prioritizing audience quality and contextual environment in POC marketing

Partner Content

Want to better engage patients with complex diagnoses? Embrace digital.

Partner Content

HUB services, patient engagement, and specialty pharmacy: One patient support ecosystem with three core components