Larry Mickelberg

Most recent articles by Larry Mickelberg

What’s Your Connected Health Strategy?
What’s Your Connected Health Strategy?
Larry Mickelberg
March 18, 2015
5:24 pm

At SXSW, for the first time, health wasn’t a breakout topic, but rather a “break-in” topic that had the attention of just about every presenter and attendee.

With the election behind us, innovation to the fore
With the election behind us, innovation to the fore
Larry Mickelberg
November 30, 2012
5:00 am

Larry ­Mickelberg, Partner, Chief Digital Officer, Havas Heath/President, Havas Lynx US

Socialution: The Evolution of Social Media
Socialution: The Evolution of Social Media
Larry Mickelberg
February 15, 2011
9:46 pm

Social media has gotten so big so fast, and healthcare, has lagged behind. Larry Mickelberg traces its evolution and explains how not to get left behind again

Mobile rising to become a digital channel leader
Mobile rising to become a digital channel leader
Larry Mickelberg
November 15, 2010
7:49 pm

As we finish 2010, one of the surprising healthcare marketing headlines has been the rapid ascendancy of mobile as a leading digital channel.

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