The American Heart Association leveraged its network to engage women. The case highlights the potential trust issues in study recruitment, as digital tools bring innovation.
As the NFL’s 2019-20 season gets under way Thursday night, the case of a player who ran afoul of anti-doping rules raises questions.
Health systems and payers want to transform care by minding the social determinants of health. But if a social revolution is brewing, shouldn’t life sciences be doing more to embrace it?
The acquisition of Lazar adds talent experienced in patient recruitment and publication planning, as well as exposure to new clients, including four of the top six med-tech firms.
The maker of Jeuveau is wading into territory, both geographically and on social media, that some see as problematic.
How Evolus, the medical aesthetics upstart, was built to beat Botox.
Berg has been tapped to take Dale Taylor’s place in the role.
With their experience, this sub-set of marketers is the perfect group to drive the solution to mass shootings.
West shared her views on how pharma is using tech to make trials more efficient and connect with mobile-savvy patients, and how it’s facing up to data privacy challenges, in this edited transcript of her conversation with Marc Iskowitz for The MM&M Podcast.
Here’s why CVS Health’s just-announced social platform marks a turning point in the growing acceptance of the social determinants of health.
