‘We have learned a lot,’ Publicis Groupe chief executive insists.
Former chief executive would have got an estimated $6.6m more if WPP’s share price had not dropped.
GSK would have more than two-thirds of equity in new company.
WPP will create integrated campaigns and content encompassing advertising, digital, shopper activation and PR.
Few things better illustrate the march of change in the ad industry than the story of how a collective founded in Missouri 26 years ago rose to claim first-among-equal billing in a merger-verging-on-takeover with the venerable Y&R.
Havas has announced it is co-operating with authorities following the shock arrest of Vincent Bolloré.
WPP has become embroiled in a row over sexism and misogyny following an exposé into the lewd behaviour of a men-only event sponsored by the advertising giant in London.