Lavishly produced videos. Road shows. Point-of-care marketing isn’t just about pamphlets anymore.
Falsehoods and exaggerations about AI continue to vex marketers not yet well-versed in the technology. Here’s a breakdown of myth and reality.
Marketers prize engagements that foster inclusivity. Increasingly, it falls on the health-tech community to bring those promises to life.
Revenue dropped 11% to $44.5 million.
Revenue grew 12% to an MM+M-estimated $95 million.
Revenue climbed 5% to an MM+M-estimated $126 million.
Revenue jumped 12% to an MM+M-estimated $246 million.
Revenue spiked 29% to $176 million in 2022.
Revenue grew 18% to $514 million.
Revenue was flat at an MM+M-estimated $65 million.
MM+M Transform: The Patient, Provider and Payer Engagement Matrix provides the most in-depth look at the marketing and technology trends likely to influence the industry’s growth over the next year.
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