In her six years in the business, Deanna Fedick has established herself as one of the health media world’s most adept strategists and tacticians. At CMI/Compas, she directed the NPP program for an immunotherapy franchise, which generated a long-term ROI of 7.8%. Her channel plans have tapped print, digital, social and content resources.
From the September 01, 2020 Issue of MM+M - Medical Marketing and Media
