Ogilvy Health
Network-owned
Address
200 5th Ave.
New York, New York 10010
Web Address
Year Founded
1948
Parent Company
WPP
Web Address
Full-time Employees
0
Number of Clients
16
Number of clients 2021
62
Number of clients 2020
60
Offices
North America
16
Locations
Cambridge, MA
Chicago
Dallas
Denver
Los Angeles
Miami
Minneapolis
New York
Newtown, CT
Parsippany, NJ
Sacramento
San Francisco
Washington, DC
Toronto
Montreal
Quebec
Agency 100 Book Cover
Trends and Challenges
Diversity and inclusion
Talent acquisition/retention
Managing growth
Pricing-related issues
Procurement-related issues
Pandemic-related disruptions
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Industry consolidation
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Decreased impact of sales forces
Regulatory changes
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Working from home
Ongoing fallout from pandemic
