Newly hired pharmaceutical sales reps can expect to receive an average of 184 training hours during their first year on the job, a recent study from business intelligence firm Cutting Edge Research found.
Self-study activities, such as use of reading materials, workbooks, CDs and DVDs account for 19% of training while field-based training accounts for 17%, according to the study, “Pharmaceutical Sales Training Groups: Building Better Sales Forces.”
Companies in the study included Bayer, Connetics, Daiichi Sankyo, Wyeth, Pfizer, Forest Labs, Genzyme, Gilead Sciences, Orientare, Solvay and UCB Pharma.
From the February 01, 2007 Issue of MM+M - Medical Marketing and Media
