Every agency in the biz claims to have a “unique” culture and one that fuels a great deal of its success.
The top three most advertised brands were GlaxoSmithKline’s Breo Ellipta, Eli Lilly’s Trulicity, and Boehringer Ingelheim’s Jardiance.
Now that Facebook, Apple, and Google have set their sights on healthcare, agencies find themselves under pressure from yet another flank.
Salaries are up — by a lot — and marketers are enthusiastic about their career prospects.
The answer: it depends on what phase the trial is in.