October 02, 2016 - MM&M - Medical Marketing and Media

Print Issue: October 02, 2016

Interactive MOA Gazyva Havas Life Metro Genentech

Best Professional Sales Tool of 2016

To break through and drive a high level of physician interaction, Havas Life Metro and Genentech created an interactive self-guided digital storytelling experience to explain the unique mechanism of action of Gazyva.