Schering-Plough releases latest installment of Nasonex series

Schering-Plough released the latest installment of its Nasonex "Bee" series, this time with a retooled message promising multi-symptom relief to allergy sufferers and a new animated look.

November 1, 2006

5:00 am

Schering-Plough released the latest installment of its Nasonex “Bee” series, this time with a retooled message promising multi-symptom relief to allergy sufferers and a new animated look. The ad, by BBDO New York, is running against Extreme Makeover, CSI New York and Supernanny, among other shows. Print ads ran in the September issues of Newsweek, Time and Entertainment Weekly.

From the November 01, 2006 Issue of MM+M - Medical Marketing and Media

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