Healthy Advice Networks is betting docs need one more video screen to look at during office hours.

Sales forces for Novo Nordisk's Victoza will underscore the injectable's weight loss properties when it launches next month.

UK regulators vowed to investigate a medical journal ad for AstraZeneca's Seroquel that allegedly minimized weight gain data, a common side effect associated with atypical anti-psychotic drugs.

So much of the discussion around pharma and social media focuses on what you can't do. Gilead Sciences, Novartis, UCB, Shire and Bayer provide examples of what can be done. Ben Comer reports

HealthiNation, a producer and purveyor of independent health video, is pulling in consumers with high-quality content, and an increasing number of pharma advertisers with a network of valuable consumers.

Sage launched Therapeutic Advances in Musculoskeletal Disease, the seventh title in its Therapeutic Advances series.

To reach docs that may not have a laptop at the ready when medical information is needed, Elsevier optimized its MD Consult service for BlackBerrys, iPhones and smartphones.

IMS Health will be acquired by TPG Capital and the Canadian Pension Plan Investment Board, an investment management organization, for $5.2 billion.

Pharmas, and their sales reps, need to understand the health economics of a product in differing contexts, according to panelists at the Pharmaceutical Marketing Research Group's (PMRG) third annual meeting.

Two Demand Media properties—Livestrong.com and eHow Health—are quickly moving up the list of most visited health sites online, according to comScore data.