This first session of MM+M’s Convene Media event discussed using data analytics not just for measurement, but also to optimize engagement, leverage networks, set up feedback loops and build new types of content.
3 for 2023: Trends that will define HCP engagement in 2023
2023: Tighter budgets, increased policy pressures, shifting treatment dynamics. How will engagement with HCPs evolve within 2023 and what will it take to succeed.
