Omnicom, Interpublic continue their recent hot streaks.
The healthcare and pharmacy giant is looking for an agency to handle its integrated account, except for media.
The CEO of the global WPP network was challenged to a public conversation by the agency’s Walter Geer, executive creative director of experience design.
The pharmacy giant is out with an integrated marketing and communications campaign.
Aversano is now global chief brand officer of the health insurance giant.
The beverage giant will forgo a big game spot for the first time in 37 years.
Publicis and WPP have already phased out pay cuts.
Krakowsky will take the helm effective Jan. 1; Roth to move into executive chairman role.
The tie-up gives W2O a strong foothold as influencer marketing becomes a central strategy for healthcare brands.
The network is launching a global technology group to support its agencies and enable more collaboration.
MM+M is proud to announce the fourth annual Pinnacle Awards program, which celebrates the medical marketing industry’s most venerable marketers, strategists and creators.
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