Re-Mission, the video simulation known to change young patients’ attitudes toward cancer, is in its second iteration. And one big drug maker has added its backing.
The CEO’s unexpected departure is part of the health information brand’s latest changes. On the table: possible acquisitions. In progress: a new federal contract and new website content. Ignored: if the company wants to be bought.
A deal with QualcommLife aims to fuse WebMD content with a suite of disease state management tools.
Company news: McCann, Millennium Research Group
January 16, 2013
6:45 pm
Internet trends show fondness for online health information, but no need for docs to take on a third job, Millennium says diabetes device market to grow moderately over five years.
Two of the drug industry’s brightest minds in social media, Shwen Gwee and Marc Monseau, are changing jobs, with Gwee leaving Vertex for Edelman and Monseau exiting J&J to open his own firm.
AstraZeneca adds live chat option to Nexium, Crestor sites
Havas Drive has launched a practice focused on developing digital products for persons with disabilities and those undergoing rehabilitative therapies.
Google is looking to catch some of that social networking word of mouth marketing magic with a “+1” button that will appear on all of its search ads, allowing users to flag items for their friends.
