The ACCME asked for comment on two proposed changes to its Standards for Commercial Support, one relating to written agreements for commercial support and one on the definition of a commercial supporter.
US Rep. Henry Waxman (D-CA), head of the House Committee on Oversight and Government Reform, asked several drug and device firms for reports relating to CME, as part of a new off-label marketing probe he opened.
Medical news provider MedPage Today has secured $2.1 million in venture capital that will be used to expand news coverage and new product offerings, the firm said in a statement.
Nancy Davis, PhD, has left her position as CME director of the American Academy of Family Physicians (AAFP) to become founding executive director of the National Institute for Quality Improvement in Education (NIQIE), a spin-off of CE City.
Thanks to technical improvements, a form of online CME may finally realize its potential. Point-of-care (PoC) CME lets doctors earn credit for conducting structured online searches to answer clinical questions.
Psst…Consumers are talking about you online. Don’t hide behind a wall of adverse event forms, say Jack Barrette and Bonnie Becker. Join in the conversation
Medical/surgical journal publishers must wait a little longer to break out from the pattern of flat revenues. PERQ/HCI’s Eugene M. May reports on the biggest advertisers, products and categories of 2006
Cracking the patient-physician interaction has long proved elusive for pharma. But by combining patient chart data with actual audio conversations, marketers can better understand how to impact the exchange, says Carolyn Choh Fleming
So much has happened since Claritin’s ‘Blue Skies’ spots ushered in a new era of consumer drug advertising that it’s difficult to believe the DTC adventure is only a decade old. Matthew Arnold charts the key milestones, players and campaigns, and looks ahead to the future of DTC