Want parents to vaccinate against HPV? Stress that it causes cancer
Civis Analytics looked at how messages affect parents’ perception of the vaccine.
Vaccines
Teen vaccine advocate Ethan Lindenberger joins Unity Consortium campaign
Lindenberger and Unity member Dr. Laura Offutt will spot vaccine misinformation on the web.
Major social platforms join Pinterest in disrupting anti-vaxxer propaganda
Facebook and Instagram are rolling out a system to direct their users – more than 3 billion people worldwide – to expert information on vaccines.
Merck to increase supply of measles vaccine amid outbreak
Public officials are putting pressure on people to vaccinate.
Having a heated debate about vaccines? Verywell’s new tool can help
Verywell wants to help people talk to others about vaccines without getting in a fight.
Five things for pharma marketers to know: Wednesday, January 17, 2018
Celgene reportedly in talks to buy Juno; Novartis’ Kymriah receives fast-track reviews in U.S. and Europe; BI’s Gilotrif gets expanded approval in lung cancer
No Google, no problem: Pharma partners with China’s tech giants
In the absence of behemoths such as Facebook and Twitter, pharma is partnering with China’s tech giants to snare a slice of a more than $100 billion market
Five things for pharma marketers to know: Thursday, January 4, 2018
Allergan to cut 1,000 jobs; McKesson acquires RxCrossroads from CVS Health; Pfizer and Sangamo enter collaboration to develop ALS gene therapy
Five things for pharma marketers to know: Wednesday, December 13, 2017
Teva diminishes debt with job cuts and sale; FDA to study whether consumers can detect misleading ads; AbbVie, Roche present positive Phase-III data at ASH
Five things for pharma marketers to know: Monday, December 4, 2017
CVS to buy Aetna for $69 billion; J&J buys commercial rights for biotech’s experimental hypertension drug; Republicans repeal Obamacare’s individual mandate
