Leadership Exchange Uncut: The Agency-Client Relationship

Leadership Exchange Uncut
Leadership Exchange Uncut

James Chase, MM&M's Editor-In-Chief, chairs a candid discussion with six seasoned execs in "The Agency-Client Relationship," our first Leadership Exchange Uncut e-book. Click here to get the inside scoop on the challenges and opportunities of the agency-client relationship

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Content marketing is not advertising in the old sense. In its use of social media, content marketing challenges consumers while relying on their input. It is proactive and responsive to their concerns, needs and energy. Content marketing has become the new voice of marketing. Learn what you need to know and how pharma marketers can adapt to this innovative venture into social media by clicking here for access.

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