SK&A broadens database coverage

Healthcare research firm SK&A has added new information and target data to its office-based physicians database, allowing clients a more precise understanding of a given practice.

The independently audited database maintains information on more than 638,340 US physicians, and will now provide secondary data such as whether or not a given practice accepts Medicare and Medicaid, for example. Additionally, the database will now provide information such as the number of exam rooms and office hours of each practice, whether a practice is accepting new patients and using electronic medical records, and what primary and secondary languages are used.

“The…insights gained from the response to these new survey questions will enable more sophisticated analysis and targeting of every physician and physician office in the US,” said Dave Escalante, president and CEO at SK&A, in a statement.

SK&A's database already includes physician information such as contact information, NPI, DEA and UPIN numbers, prescribing volume, participation in clinical trials and availability to see sales reps.
You must be a registered member of MMM to post a comment.
close

Next Article in Features


Pharma continues to struggle with its image. Exhibit A is the public debate around the price of, and access to, new and innovative meds. As countless transformative technologies hit market, has industry done enough to anchor its permission to innovate? To provide a closer look at trends affecting trust over the past year, MM&M presents this e-book, "The 2015 Edelman Trust Barometer." Click here.

Email Newsletters