Marc Iskowitz

Marc Iskowitz

Marc Iskowitz has covered healthcare marketing, advertising and media for MM&M since 2005, but has followed the medical beat in a variety of roles since ‘96 or so. He has also moderated judging panels for the MM&M Awards. If you have story ideas, tips or criticism, e-mail me. And feel free to follow me on Twitter.

Most Recent Articles by Marc Iskowitz

Message from the Editor: 2014 MM&M Awards

Message from the Editor: 2014 MM&M Awards

The objective of the MM&M Awards program is to recognize and champion both creativity and effectiveness in healthcare marketing and communications

Announcing the 2014 MM&M Award Winners

Announcing the 2014 MM&M Award Winners

The results are in! Here are the Gold and Silver Award winners from the 2014 MM&M Awards:

Down... but not out

Down... but not out

Satisfaction levels among pharma-based respondents fell, but didn't exactly tank

Five things for pharma marketers to know: Tuesday, September 2

Five things for pharma marketers to know: Tuesday, September 2

Sanofi and Regeneron unveil Phase-III results of their PCSK9; Merck will present data on its anti-PD-1 at the end of this month; WSJ op/ed suggests US should lead fight against Ebola; Novo Nordisk kills inflammatory business unit to shift resources to diabetes and obesity; generics firm Cipla could stand to gain from Advair patent expiry.

Live, listen and learn

Live, listen and learn

Companies are realizing that they need to be more attuned to their audience

More Articles by Marc Iskowitz

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