New Jersey-based Summit Health has absorbed an ear, nose and throat (ENT) physician practice that extends the health network’s New York presence to Long Island.
Summit, which bills itself as the largest and oldest physician-owned, multi-specialty medical practice in New Jersey, already had offices in four of the five New York city boroughs (it’s yet to enter Staten Island).
The new practice, Evergreen ENT, adds offices covering the regions surrounding Long Beach and Garden City, NY. Both practices will be rebranded as Summit Health ENT and will continue to be led by Dr. Shefali Shah, the otolaryngologist and founder of Evergreen ENT.
Through the first three quarters of the year, Summit spent about $198,000 on advertising in the New York area, mostly on audio ($113,000) and outdoor ($83,000), according to data from Nielsen Ad Intel. The network spent a small amount on digital display/video and print. Summit Health, formed by the 2019 merger between Summit Medical Group and urgent care provider CityMD, has more than 2,000 providers, 9,000 employees and over 200 locations in the New Jersey/New York region, as well as in Central Oregon.