Digitas Health promoted Larry Mickelberg to EVP. Mickelberg now becomes part of the executive leadership team of Digitas Health, which unites Medical Broadcasting Company (MBC) with the healthcare practice of Digitas. In his new role, he leads in business development across the agency’s four offices and also leads corporate and account strategy. He had served as SVP, strategy and enablement at MBC.
From the June 01, 2007 Issue of MM+M - Medical Marketing and Media
