Sam Cannizzaro, executive group creative director at GSW, a Syneos Health company, sits down with Larry Dobrow, MM&M senior editor, to discuss the agency’s response to the rapid pace of change in healthcare marketing, which includes the implementation of lead velocity and Speak People, and collaborative internal teams. The video is sponsored by Syneos Health.
Interview | Sam Cannizzaro, GSW, a Syneos Health company
Sam Cannizzaro, executive creative director at GSW, a Syneos Health company,discusses the agency's response to the rapid pace of change in healthcare marketing.