Christie Anbar, managing director of Chamberlain, Syneos Health, discusses key trends in pharma marketing spend, including predictive analytics, patient centricity, co-creating content with advocates, and integrated marketing. This video is presented by Syneos Health and produced by the MM&M Content Lab.
Christie Anbar, managing director of Chamberlain, Syneos Health, discusses key trends in pharma marketing spend, including predictive analytics, patient centricity, co-creating content with advocates, and integrated marketing. This video is presented by Syneos Health and produced by the MM&M Content Lab.
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