Public Relations (PR)

All articles by Public Relations (PR)

Pfizer picks Interpublic Group to handle product PR
Pfizer picks Interpublic Group to handle product PR
Diana Bradley
June 8, 2023
11:00 am

The holding company was also named as the pharmaceutical giant’s lead creative network last month.

Pfizer product PR still up for grabs
Pfizer product PR still up for grabs
Diana Bradley
May 18, 2023
10:30 am

Despite assigning major accounts to two holding companies, the drugmaker is ‘still considering’ a product PR partner.

Syneos Health promotes Shauna Keough to president, US PR
Syneos Health promotes Shauna Keough to president, US PR
Jess Ruderman
April 7, 2023
12:00 pm

Keough takes over for Jeanine O’Kane, who was named president of Syneos Health Communications in March.

Highwire PR names Joe Hamrahi as first CFO
Highwire PR names Joe Hamrahi as first CFO
Diana Bradley
March 29, 2023
2:15 pm

Hamrahi was COO and U.S. commercial director, respectively, at M Booth and Next 15.

Aria Marketing, Escalate PR team up
Aria Marketing, Escalate PR team up
Eric Berger
March 15, 2023
12:10 pm

The New England-based firms are partnering to offer more services to health tech companies.

WPP acquires German healthcare PR firm 3K
WPP acquires German healthcare PR firm 3K
Ewan Larkin
March 7, 2023
11:00 am

Frankfurt-headquartered 3K will join Hill+Knowlton Strategies’ global network.

Pfizer puts agency partners on notice with wide-ranging review that includes PR
Pfizer puts agency partners on notice with wide-ranging review that includes PR
Diana Bradley
March 1, 2023
11:15 am

CMO Drew Panayiotou is leading the review.

How PR agencies are preparing for post-public health emergency messaging
How PR agencies are preparing for post-public health emergency messaging
Jess Ruderman
February 17, 2023
1:00 pm

Healthcare experts outline the importance of an overabundance of communication in the 60 days before the end of the public health and national emergency for COVID-19.

Marina Maher steps down as MMC CEO after four decades
Marina Maher steps down as MMC CEO after four decades
Diana Bradley
February 6, 2023
2:16 pm

Olga Fleming will lead the firm as CEO, effective immediately.

Crowe PR inks strategic partnership with Smarty Social Media
Crowe PR inks strategic partnership with Smarty Social Media
Eric Berger
January 27, 2023
3:00 pm

Smarty focuses on healthcare and medical device marketing.

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