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Public Relations (PR)

All articles by Public Relations (PR)

13 PR and advertising agencies commit to global standard for responsible influencer alcohol marketing
13 PR and advertising agencies commit to global standard for responsible influencer alcohol marketing
Sabrina Sanchez
September 16, 2021
3:07 pm

Created by the International Alliance for Responsible Drinking, the guidelines would encourage age-gating content and greater transparency.

Black and Hispanic communities are lagging in getting vaccinated. How these organizations are trying to change that
Black and Hispanic communities are lagging in getting vaccinated. How these organizations are trying to change that
Eric Berger
September 10, 2021
2:58 pm

Healthcare organizations are using personal connections and non-medical endorsers to convince hold-outs to get COVID-19 vaccines.

How Walgreens is pushing customers to get vaxxed for fall activities
How Walgreens is pushing customers to get vaxxed for fall activities
Betsy Kim
September 7, 2021
4:00 pm

Walgreens is working with VMLY&R and Mediacom for the creative and marketing aspects of the campaign, and H+K Strategies and CGI Health on the PR, earned media and social media components.

Publicis pushes back US office return as Delta looms
Publicis pushes back US office return as Delta looms
Alison Weissbrot
August 4, 2021
4:54 pm

An internal memo details the holding company will push back discussion of a formal return to the office until Q4.

Precisioneffect bolsters PR, social offering
Precisioneffect bolsters PR, social offering
MM+M Staff
August 3, 2021
1:04 pm

The acquisition of Pascale adds additional tools to Precisioneffect’s armamentarium.

Arthur Sadoun: ‘Publicis is recovering from Covid faster than expected but I worry about mental health’
Arthur Sadoun: ‘Publicis is recovering from Covid faster than expected but I worry about mental health’
Gideon Spanier
July 22, 2021
4:05 pm

CEO talks about a ‘very strange quarter’.

Finn Partners acquires health tech communications firm Agency Ten22
Finn Partners acquires health tech communications firm Agency Ten22
Aleda Stam
July 7, 2021
12:08 pm

The deal will expand the capabilities of Finn’s health practice and health provider service group, the firm says.

California to release $6m anti-tobacco RFP
California to release $6m anti-tobacco RFP
Frank Washkuch
June 18, 2020
10:51 am

The state wants to boost support for tobacco-free social norms with the seven-figure account.

PR agency health podcast brings ‘the public back into public health’
PR agency health podcast brings ‘the public back into public health’
Alison Kanski
June 15, 2020
2:10 pm

Healthcare PR and public affairs agency Thunder 11 launched the Public Health podcast in May.

Omnicom PR Group forms alliance with LaVoieHealthScience
Omnicom PR Group forms alliance with LaVoieHealthScience
Thomas Moore
January 9, 2020
2:25 pm

The move will help OPRG target the healthcare startup space.

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