Delighting Your Customer through Multichannel Customer Engagement

Share this article:

Click here to register

Date: Tuesday, May 6, 2014
Time: 1:00 PM ET / 10:00 AM PT

Today's life sciences customers expect service delivered on their terms. They want the convenience of email, phone, web, and face-to-face – all personalized, all coordinated.  The typical experience they receive as a consumer.

In this session we'll explore the business and technology changes mandated by an evolving commercial model, and delve into practices and capabilities required to deliver a truly exceptional customer experience.

Join this session to:

  • Learn how to fulfill the promise of "customer centricity" by providing HCPs the information they want, on demand
  • Understand the building blocks needed to deliver multichannel customer engagement

Speaker:  

Paul Shawah, Vice President, Commercial Strategy

Sponsored by:

Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Features


Does a health psychology approach hold the key to Rx adherence? In MM&M's latest Leadership Exchange Uncut eBook, industry stakeholders from the payer, provider, academic and pharma realms explore the "why" behind medicine taking. Access here.

Email Newsletters