Delighting Your Customer through Multichannel Customer Engagement

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Date: Tuesday, May 6, 2014
Time: 1:00 PM ET / 10:00 AM PT

Today's life sciences customers expect service delivered on their terms. They want the convenience of email, phone, web, and face-to-face – all personalized, all coordinated.  The typical experience they receive as a consumer.

In this session we'll explore the business and technology changes mandated by an evolving commercial model, and delve into practices and capabilities required to deliver a truly exceptional customer experience.

Join this session to:

  • Learn how to fulfill the promise of "customer centricity" by providing HCPs the information they want, on demand
  • Understand the building blocks needed to deliver multichannel customer engagement

Speaker:  

Paul Shawah, Vice President, Commercial Strategy

Sponsored by:

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This compelling e-book shares a wealth of insights designed to help members of sales forces connect with elusive HCPs. An expanded version has also been created that includes video interviews and other multimedia content. Click here for access.

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