The 2022 MM+M Agency 100 honoree will also seek to integrate this content into a platform where doctors and other HCPs can access the material and personalize it.
Relevate Health buys Axon Communications, beefing up HCP offering
Healthlink Dimensions’ 2022 Communications Report — your guide for provider-based insights into HCP marketing outreach as COVID continues to reshape the industry.
Pharma content for HCPs: Better, but with room for improvement
Ipsen’s Paul Murasko and Impericus’ Dr. Osama Hashmi share data-based suggestions for the kind of HCP engagement the industry should move toward in the post-pandemic landscape.
Building relationships with key opinion leaders and working with the most likely brand advocates is critical to achieving optimal patient outcomes and realizing commercial success.
The most forward digital trends translated for healthcare marketing