Engaging HCPs has always relied on the 4Rs: right message, right target, right channel, and right time. But what do HCPs want and need now that will create an opportunity to receive your brand’s marketing message?
4 Takeaways from Condé Nast Health’s HCP marketing virtual event
Heathline Media’s Brendan McHenry discusses complementary health and financial wellness as pillars of the company’s Whole Person Health Initiative.
Rewriting the traditional launch playbook
For the growing number of HCPs who are digital natives, digital channels provide a more convenient and flexible way to engage in launches moving forward.
Debunking telemedicine myths beyond the pandemic
The reality is telemedicine is here to stay.
Partner Content, Podcasts
MM+M podcast with DeepIntent
Surveying patients for a new research report, DeepIntent found that nearly three-quarters of patients believe more lives can be saved if people were better informed about their treatment options — and that many patients don’t feel informed.
Want to read more?
Please login or register first to view this content.