Interpublic Group promoted Matt Lane, co-founder and managing director of NeON, to a position at the holding company level.
LBi launches digital health shop in US
July 15, 2011
8:00 pm
LBi, a big European indie digital agency network, is opening up a healthcare marketing shop in the US, seeing opportunity in Publicis’ increasing domination of the digital health space.
What will Google+ mean for healthcare advertisers?
In continuing to roll out its Facebook-like social media-based offerings, Google has launched a beta version of a new service called Google+, which strives to improve individual searches and allow users to connect on similar topics.
WEGO Health is launching an ad-supported online video network, dubbed WEGOHealth.tv, that will feature “conversation-style videos” featuring its medical subject matter expert “health activists,” each of whom reaches an audience of more than 15,000 a month.
AstraZeneca is reviewing its UK financial PR business amid media speculation on a possible acquisitions run in the US, reports our sister publication, PRWeek UK.
Merck is launching a chronic hepatitis C awareness campaign featuring rocker and hepatitis C sufferer Gregg Allman, whose Allman Brothers Band headlined a benefit concert on World Hepatitis Day on July 27, in New York.
Following a review, Harvard Medical School and the affiliated Massachusetts General Hospital levied sanctions against three psychiatrists accused by Sen. Charles Grassley (R-IA) of breaking COI rules.
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MM+M Transform: The Patient, Provider and Payer Engagement Matrix