For years, pharma and healthcare had an uneasy relationship with technology. The industry wanted to avail itself of the efficiencies and user-friendliness that came with new technology, yet were hesitant to push boundaries amid a restrictive regulatory environment. That thinking has changed — and the industry has changed with it. Transform, MM&M’s spring conference, is the singular event for marketers fully invested in the health/tech convergence that has seized the healthcare world’s imagination (and a lion’s share of investment).
MM&M Transform is a one-day, big-tent affair that provides the venue for convergence of the worlds of pharma, biotech, med devices and health tech. The conference features talks by high-level Transformers, cutting-edge educational content on integrating new technology with old and innovating across the clinical life cycle, as well as thought-provoking panels on value-based care and unparalleled networking for attendees.
“Everything about healthcare is changing at head-spinning speed. MM&M Transform will help health marketers make sense of the pace of change and even anticipate what’s coming next. And you’ll learn from the people who are actually making that change happen,” said MM&M editor-in-chief and general manager Steve Madden.
The conference takes places on May 13, 2020 at The Edison Ballroom in New York City from 8:00 a.m. to 6:00 p.m. Learn more and purchase tickets on the conference site.