It’s time for meetings that revolve around rosé on the Carlton Terrace. It’s also time for the professional creative inferiority complex to pop up for people who make pharma ads.
Despite the increasing importance of the CIO post, top technology professionals still find it hard to break into the uppermost ranks at life-sciences companies.
Leadership Exchange: Engaging the Millennial Doctor
In partnership with inVentiv Health, MM&M found a millennial doctor to ask about her frustrations with the existing pharma marketing model to her willingness to text patients.