Why pharma should start paying more attention to Instagram
Facebook Health’s Danielle Salowski and Merck’s Nancy Nolan shared best practices for Instagram at Digital Pharma East in Philadelphia.
Social Media
The status of online health communities post-Cambridge Analytica
For many online health communities, the Facebook-Cambridge Analytica scandal didn’t have a significant impact, and members still see the social network as an invaluable resource.
Twitter follows Facebook in share price plunge as monthly active users fall
Despite some other positive indicators, Twitter’s share price fell 14% as the platform revealed a dip in its monthly active users in its second quarter results, compared to the previous quarter.
Twitter purge of locked accounts welcomed by Unilever’s Keith Weed
Some Twitter accounts could lose millions of followers when the social platform purges large numbers of “locked” accounts this week.
Biogen, MyMSTeam social network launch patient education resource
The goal of the product is to educate MS patients about the effect the disease has on cognition.
Kim Kardashian deletes Instagram post promoting morning sickness drug
Kardashian’s previous posts for Duchesnay’s morning sickness treatments were slammed by the FDA for not including side effects or risk information.
Sandra Shpilberg, Seeker Health
Sandra Shpilberg is founder and CEO of Seeker Health.
Consultancies are ‘in the room, but not winning,’ says WPP digital leader
But threats to the industry loom as brands take work in-house.
How and why the #KeeptheCare initiative came to be
HealthyWomen’s CEO dishes on the #KeeptheCare initiative, and the rigors of activism and advocacy in the digital age.
Lessons learned from going live on Facebook with a branded drug
Novocure and Glue Advertising put on a Facebook Live event promoting the cancer treatment Optune in March.
