The campaign is appearing in millennial- and women-focused outlets such as Refinery29, Instagram, Bravo!, HGTV, and Cosmopolitan.
Dr. Jessica Grossman is CEO of Medicines360.
HealthyWomen's CEO dishes on the #KeeptheCare initiative, and the rigors of activism and advocacy in the digital age.
GCI Health, HealthyWomen, and Redbook magazine are using survey insights to inform the HealthiHer movement.
The HealthiHER project has commissioned a survey of women aged 30 to 60 to inform future campaigns.
Susan G. Komen and the Breast Cancer Research Foundation are focusing on raising awareness and research money for the deadliest forms of the disease.
Universities stock vending machines with women's health products; AbbVie pays to delay Amgen's Humira biosimilar; more states likely to introduce off-label bills
Still, most experts characterize this year's newly approved women's health drugs as modest improvements rather than groundbreaking advances in medicine.
Amgen's Prolia tops the list, according to data compiled by EvaluatePharma.
The pharma company's Know Your Birth Control campaign is running for six months.
Procter & Gamble has revived the campaign with a new spot tackling the lack of confidence during puberty.
How Huge and the New York Civil Liberties Union used lawmakers' own antiquated ideas to support the Reproductive Health Act.
"Other brands have missed the mark, with an apparent belief that once you hashtag it, they will come," she writes.
For Mother's Day, the agency gives job-hunters a way to proudly display maternity leave as a full-time job.
The FDA approves osteoporosis drug; groups warn that latest healthcare bill would cut protections for pre-existing conditions; Dupixent gets PBM coverage
Kardashian West promotes Diclegis again; drugmakers are developing non-opioid painkillers; healthcare brands test Facebook Live
Dr. Mylene Yao is co-founder and CEO of Univfy.
The drugmaker still views Instagram as a viable marketing platform, however.
Fueled by innovation in new treatments, the underserved women's health market has begun to turn the proverbial corner. What took it so long?
Amgen's osteoporosis drug Prolia is the category leader, projected to bring in $992 million in sales in 2016.
"The Period Shop" is the first effort in a multi-year "Period Projects" campaign.
Prior to Medicines360's arrival on the scene, there were only three IUDs on the market. The lack of competition drove prices sky-high.
Sprout plans to hire 200 sales reps, targeting 30,000 doctors, to accompany the drug's launch.
The FDA said Kim Kardashian West's promotion of morning-sickness pill Diclegis misbranded the product by understating its risks.
Novartis appeals the ban on its biosimilar Zarxio; AbbVie petitions for distinct biosimilar labels; Sanofi will study Toujeo in a real-world setting
A court halted the launch of Sandoz's biosimilar; GSK said it is concerned about Advair competition in the US; an FDA panel is expected to vote on a female sexual disorder drug
A deep dive by the think tank Center for Talent Innovation indicates pharma and payers need to widen their definition of health when communicating with women.
Panelists at a healthcare innovation conference said clinical research and local physician practices need to do more for women's health.
AARP researchers found that the celebrity's decision to go public triggered a surge in genetic screening.
The FDA approved the breast cancer drug Tuesday afternoon. Estimated peak sales: $3.8 billion.