Five things for pharma marketers to know: Wednesday, December 4, 2019
Dr. Stephen Hahn’s FDA nomination advances; Alphabet CEO to step down; Local governments opting out of federal opioid lawsuit.
News
Open enrollment on pace amid ACA uncertainty
The healthcare law is facing court challenges, but enrollment is chugging on.
MM&M is searching for its 2020 Hall of Femme and Women to Watch classes
Nominate an inspirational woman by January 15, 2020.
Five things for pharma marketers to know: Tuesday, December 3, 2019
Nominations open for MM&M 2020 Hall of Femme, Women to Watch; Amazon unveils virtual medical scribe; Doctors turn to TikTok to reach young adults.
Bayer’s Sebastian Guth turns great disappointment into pivotal moment of his career
Culture warrior Sebastian Guth explains why his greatest disappointment proved the most important moment in his professional development.
Concentric’s Jesse Kates: No Country for Old Men, treasure hunting and odd jobs
Jesse Kates is EVP, executive creative director at Concentric Health Experience.
Protecting privacy at the point of care
Patients expect that information they disclose at the point of care will be handled with great care. Network operators, marketers and office staff are endeavoring behind the scenes to meet those expectations.
W2O names Racepoint alum Dan Carter as East Coast region practice lead
Carter previously spent 16 years at Racepoint Global.
Integrating engagement and adherence solutions with affordability programs
The TrialCard acquisition of San Francisco-based Mango Health is a win-win for patients and pharma.
Health/wellness marketing on Cyber Monday: Worth it?
We asked a handful of savvy health marketers and technologists to answer four questions about potential opportunities in and around the annual orgy of digital commerce that is Cyber Monday. Here’s what they had to say.
Want to read more?
Please login or register first to view this content.
