Amgen moves finance exec Judy Gawlik Brown to lead comms role
Brown replaced Ray Jordan in the position.
News
Five things for pharma marketers to know: Friday, February 15, 2019
This flu season less dangerous; Bayer prepares to compete with established prostate-cancer drugmakers; Budget bill to give FDA additional $269 million this year.
Sanofi chief medical officer takes on additional digital role
Ameet Nathwani joined Sanofi in 2016.
Scott Hagedorn appointed CEO of Omnicom Media Group North America
He steps aside from his head role at Hearts & Science.
Five things for pharma marketers to know: Thursday, February 14, 2019
AMA president blames insurers for surprise high medical bills; Pfizer continues to lead erectile dysfunction market after loss of Viagra exclusivity; Insys employees made ‘rap video’ encouraging fentanyl spray sales.
FreshBlood rebrands, expands to add creative services
The firm’s new name is FreshBlood Group.
Empathy in analytics: The promise of data
Empathy-driven analytical techniques should be an integral method for inventing new solutions to patients’ problems.
Interpublic Q4 revenue jumps 7.1%
Healthcare accounted for a quarter of IPG’s billings in Q4.
National Down Syndrome Society launches powerful call to action
Outdated laws are brought to the forefront of Saatchi and Saatchi New York’s latest work with the organization.
Five things for pharma marketers to know: Wednesday, February 13, 2019
J&J to buy robotic surgery company; Mylan launches Advair generic; Few Americans willing to share health data with big tech.
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