Be part of the solution: MM&M launches #ConvinceMeToVax contest
Submit your best creative to convince the public to get vaccinated.
News
Five things for pharma marketers to know: Tuesday, April 16, 2019
U.S. measles cases up 20% in early April; Financial advisory firms back Allergan; Lack of awareness for scams could indicate Alzheimer’s.
Having a heated debate about vaccines? Verywell’s new tool can help
Verywell wants to help people talk to others about vaccines without getting in a fight.
Survey: Patient influencers trust social media more than pharma websites
Wego Health also found that Facebook is influencers’ preferred network, despite privacy scandals.
Arthur Sadoun: Epsilon will not be another challenge like Sapient
‘We have learned a lot,’ Publicis Groupe chief executive insists.
Publicis Groupe acquires Epsilon in its biggest-ever deal; Q1 results revealed
$4.4bn purchase will also see Publicis enter strategic partnership with Epsilon’s current owner, Alliance Data.
Five things for pharma marketers to know: Monday, April 15, 2019
BMS shareholders approve Celgene deal; FDA warns public not to use apps to diagnose concussions; How the CDC could curb anti-vaxxers on social media.
AARP on its latest drug price campaign: ‘There’s a lot of anger out there’
The organization has fighting words for Big Pharma.
FCB Health NY names Kathleen Nanda executive creative director
Nanda was previously group creative director at FCB Health New York.
Ogilvy expands work for Pfizer
The WPP agency added a vaccine awaiting regulatory approval, Centrum and work in emerging markets to its responsibilities for the pharmaceutical company.
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