The April 2019 digital edition includes features on programmatic tech vs. traditional media, the best DTC campaigns of the year, a profile on voiceover actors and more.
MM&M’s annotated guide to the most essential DTC regulations and requirements
Rumors of TV’s death as a viable marketing channel have been greatly exaggerated. Just ask pharma, which is now supporting the space via tie-ins with content creators.
AI Deciphered: Discovering the Potential for Marketers and Communicators