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Digital Health

All articles by Digital Health

What if digitalization could democratize clinical trials?
What if digitalization could democratize clinical trials?
April Lewis, GM of Hū, part of Real Chemistry
March 26, 2021
12:00 pm

DCTs or hybrid trials support patient needs in ways that traditional clinical trials have not been able to meet.

Grand Rounds, Doctor On Demand merge to form med-tech giant
Grand Rounds, Doctor On Demand merge to form med-tech giant
Lecia Bushak
March 17, 2021
4:02 pm

The merger unites patient navigation services and a virtual care platform.

Investing in Health Users’ Needs: 4 Keys to Connection
Investing in Health Users’ Needs: 4 Keys to Connection
Kara Giannecchini
December 16, 2020
8:00 am

MM+M hosted “Investing in Health Users’ Needs: 4 Keys to Connection,” a roundtable, sponsored by Verywell, that brought together pharma marketers and digital leaders in the healthcare space.

The MM+M Podcast 10.14.2020: FDA’s Bakul Patel
The MM+M Podcast 10.14.2020: FDA’s Bakul Patel
MM+M Staff
October 14, 2020
5:00 am

In this episode, Bakul Patel speaks about the agency’s new Digital Health Center of Excellence.

Cancer Therapy Advisor recognized as top breast cancer app
Cancer Therapy Advisor recognized as top breast cancer app
MM+M Staff
September 23, 2020
3:17 pm

App recognized among category’s best by Healthline for fifth straight year.

Zocdoc takes lighthearted approach to healthcare in first national TV campaign
Zocdoc takes lighthearted approach to healthcare in first national TV campaign
Alison Kanski
August 21, 2020
11:44 am

The online appointment booking service promotes its platform and expansion into telehealth.

Five things for pharma marketers to know: Thursday, August 6, 2020
Five things for pharma marketers to know: Thursday, August 6, 2020
Carrie Gavit
August 6, 2020
5:00 am

Teladoc buys Livongo for $18.5b; U.S. has worst COVID-19 outbreak globally; Coronavirus testing decreases.

Pharma leans on digital health to maintain adherence during pandemic
Pharma leans on digital health to maintain adherence during pandemic
Marc Iskowitz
July 16, 2020
3:40 pm

Digital and telehealth start-ups are shoring up pharma’s patient-support capacity as it seeks to re-engage the chronic-disease population. Will the adherence gains endure?

MM&M Marketers@Home Podcast 5.14.2020: Digital medicine’s post-COVID value proposition
MM&M Marketers@Home Podcast 5.14.2020: Digital medicine’s post-COVID value proposition
MM+M Staff
May 14, 2020
2:38 pm

Everett Crosland, SVP of commercial for digital therapeutics firm AppliedVR, offers his take on how various aspects of market access for digital therapeutics are being transformed in the wake of coronavirus.

Medisafe partners with Everyday Health to deliver COVID-19 content to users
Medisafe partners with Everyday Health to deliver COVID-19 content to users
Alison Kanski
May 13, 2020
9:00 am

Everyday Health is delivering condition-specific coronavirus content to Medisafe’s mobile users.

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