The key to estimating the actionable market share of your digital point-of-care media vendor: uncover what solutions they offer and who they can reach with those solutions.
John Kenyon, head of Meredith’s Targeted Media Health unit, discusses the launch of People en Español Salud and the company’s huge investment in the point-of-care space.
The MM&M Podcast 8.5.2020: PatientPoint’s Linda Ruschau
Phreesia’s David Linetsky reveals how the point-of-care space adapted its offerings for the coronavirus era in this week’s episode of The MM&M Podcast.