To find stability, children’s hospitals must offer value to today’s more empowered healthcare consumers. This requires building strong relationships with moms—specifically millennial moms.
Field Notes: WPP’s Stream Tackles Health Issues
September 12, 2014
3:56 pm
Stream Health, WPP’s “unconference” which took place in Florida earlier this week, provided a diverse and large amount of content in a short amount of time.
Changes at Your Local Pharmacy: Lessons in Bold Leadership
With wearable technology, digital health has moved past content we can search, share and engage with to something far more personal—defining ourselves as the data that we track, analyze and share.
Price Matters: How to Create a Balanced Price Communication Approach
In the past for patients, the equation was simple: go to your doctor, receive a diagnosis, pick up a prescription, and adhere. Today, consumers face a very different reality.
How Can Pharmaceutical Companies Build Closer Relationships With Social Patients?