The conference will offer a glimpse at new data testing possible treatment strategies for combination therapies in the first-line setting.
Sandoz plans to take a branded approach as it launches the first FDA-approved biosimilar product.
Novartis launches Zarxio, the first US biosimilar; UCB sells its generic business; one-third of children with ADHD are diagnosed before they turn six
Advertising and marketing agencies turn their attention to the pharma market in the Asia-Pacific region.
The motion denied Amgen's bid for a temporary injunction that would have prevented the launch of Zarxio, the first FDA-approved biosimilar and a competitor to Amgen's Neupogen.
Novartis and Amgen form neuroscience collaboration; the FDA approves a drug for people undergoing chemotherapy; a judge considers denying Pfizer's request to toss federal lawsuit
The longtime creative director was instrumental in building the powerhouse agency that is now called FCB Health.
The search giant and the drugmaker will develop new tools to monitor the disease and improve patient outcomes.
Amgen gives hefty discount to Repatha in Europe; Valeant partners with AstraZeneca on controversial psoriasis drug; Pfizer now offers single packages of Viagra
Sales reps that focus on creating value for HCPs could find new opportunities and improved access to those physicians, according to Accenture.
- New data expected at lung-cancer conference on experimental drug combos
- Sandoz: Zarxio marketing to be similar to a branded-drug launch
- Five things for pharma marketers to know: Thursday, September 3, 2015
- ZS opens office in Singapore
- Judge's ruling allows Sandoz to begin marketing its biosimilar Zarxio