Companies step up philanthropy, research efforts to battle COVID-19
The COVID-19 pandemic has brought out the best in the healthcare marketing industry. Here’s a roundup of what various companies are doing.
The COVID-19 pandemic has brought out the best in the healthcare marketing industry. Here’s a roundup of what various companies are doing.
Marketers from W2O, CMI/Compas, 2e, Ogilvy Health and Ashfield Patient Solutions address the issue.
Tata Consultancy Services’ Nitin Kumar explains how digital transformation is creating new opportunities for organizations.
As the pandemic has escalated, the stark shortage of these typical ICU machines has forced plans to step up redistribution and manufacturing.
While data analysis has revolutionized marketing and research, there remain areas in which its influence has been less transformative, at least until now. One of these is patient recruitment for clinical trials.
Mike deLima is associate creative director at Klick.
MM&M’s first-ever compilation of 40 Under 40 marketers shines a spotlight on the industry’s breadth of young talent, many of whom are poised to lead the business in the decades ahead.
Juliette Deshaies is product director at Janssen Biotech.
Conrod Kelly is executive director, social determinants and population health at Merck.