May 01, 2020 - MM+M - Medical Marketing and Media

Print Issue: May 01, 2020

Companies step up philanthropy, research efforts to battle COVID-19
Companies step up philanthropy, research efforts to battle COVID-19
MM+M Staff
August 12, 2020
7:30 am

The COVID-19 pandemic has brought out the best in the healthcare marketing industry. Here’s a roundup of what various companies are doing.

Marketers describe how they expect business to change in the wake of COVID-19
Marketers describe how they expect business to change in the wake of COVID-19
MM+M Staff
May 11, 2020
12:08 pm

Marketers from W2O, CMI/Compas, 2e, Ogilvy Health and Ashfield Patient Solutions address the issue.

Infographic: A breakdown of the lack of ventilators
Infographic: A breakdown of the lack of ventilators
MM+M Staff
May 7, 2020
5:00 am

As the pandemic has escalated, the stark shortage of these typical ICU machines has forced plans to step up redistribution and manufacturing.

Benefits of digital transformation are evident and bring new opportunities
Benefits of digital transformation are evident and bring new opportunities
Nitin Kumar
May 7, 2020
5:00 am

Tata Consultancy Services’ Nitin Kumar explains how digital transformation is creating new opportunities for organizations.

Inside health-tech’s efforts to spur clinical trials recruitment, better representation
Inside health-tech’s efforts to spur clinical trials recruitment, better representation
Phillip Pantuso
May 6, 2020
5:00 am

While data analysis has revolutionized marketing and research, there remain areas in which its influence has been less transformative, at least until now. One of these is patient recruitment for clinical trials.

40 Under 40 2020: Jessica Echterling Belardi, TBWA\Health Collective
40 Under 40 2020: Jessica Echterling Belardi, TBWA\Health Collective
Laura Entis
May 4, 2020
5:00 am

Jessica Echterling Belardi is VP, group account director at TBWA\Health Collective.

40 Under 40 2020: Michelle Maskaly, Fingerpaint
40 Under 40 2020: Michelle Maskaly, Fingerpaint
Laura Entis
May 4, 2020
5:00 am

Michelle Maskaly is marketing at Fingerpaint.

40 Under 40 2020: Paul Ellis, Mesmerize
40 Under 40 2020: Paul Ellis, Mesmerize
Laura Entis
May 4, 2020
5:00 am

Paul Ellis is EVP at Mesmerize.

40 Under 40 2020: Marissa McNally-Costello, Cambridge BioMarketing
40 Under 40 2020: Marissa McNally-Costello, Cambridge BioMarketing
Laura Entis
May 4, 2020
5:00 am

Marissa McNally-Costello is chief strategy officer at Cambridge BioMarketing.

40 Under 40 2020: Anita Feinstein, KCI
40 Under 40 2020: Anita Feinstein, KCI
Laura Entis
May 4, 2020
5:00 am

Anita Feinstein is senior group manager at KCI.

  • Culture drives the company

    Get to know each of these companies by learning about their culture, work/life balance, D&I initiatives and more.

  • From Our Partners