5 takeaways from Hearst Magazines’ virtual Health & Wellness Summit
The venerable publisher presented research conducted before and during the Covid era, offering up a host of actionable insights for industry marketers.
Healthcare Media
How Havas Health & You’s rapid evolution is powering needed convergence of creative, media and healthcare in adland
CEO Donna Murphy on the future agency model, what wins in a post-pandemic world, and welcoming creative powerhouse Icaro Doria as new global CCO.
Medisafe partners with Everyday Health to deliver COVID-19 content to users
Everyday Health is delivering condition-specific coronavirus content to Medisafe’s mobile users.
From Me to We: Rethinking health perceptions in the age of COVID-19
On May 20, Hearst Magazines will share the learnings of its vanguard study, as part of its inaugural Health & Wellness Summit, a free, hour-long virtual event for marketing and advertising professionals looking to reach and engage today’s health consumer.
SurvivorNet launches linear streaming network
SurvivorNetTV is the first streaming channel for the cancer community.
Wego Health event outlines potential for stronger patient/pharma pairings in rare and chronic spaces
Patient advocates called on pharma to collaborate and inform more effectively.
Breakout COVID commentator Dr. Rishi Desai stays cool amid media clamor
In the wake of his viral Fox News moment, Desai focuses on efforts to inform and #RaiseTheLine.
POC networks add coronavirus info from CDC, WHO to content mix
And in doing so, the channel is staking its claim as an effective distributor of time-sensitive information.
The Health Media Campaign 2020 Report Card, v.1.0, part 2
Media observers share predictions for the next eight months of coverage around health- and wellness-related issues.
The Health Media Campaign 2020 Report Card, v.1.0
We take the first of several looks at the media’s campaign-year coverage of all things healthcare.
