Pharma’s new wave of CDOs bring some extraordinary qualities to their jobs. As the industry (finally) gets its digital act together, why is it leaning so heavily on external hires?
Pharma comms should forget its social media FOMO and realize that they’re the gold standard
Appropriately for an event held over Valentine’s Day, PRWeek’s inaugural PharmaComms event reflected its audience’s ongoing love affair with social media.
The ‘Southwest Airlines of healthcare’ and PwC’s other trends to watch in 2019